Institute
Advertising Communication Training (IACT) initially
started as a Joint Education Committee of the Malaysian
Advertisers’ Association (MAA) and the Association
of Accredited Advertising Agents, Malaysia (4As) in
the early 1970s and progressed to a full-fledged Education
Institute in 1993. Founded and endorsed by the MAA
and 4As, IACT has nearly 30 years of experience in
training and education making IACT the specialist
institute in advertising and marketing communications.
IACT’s
close link with the advertising and communication
industry enables its students to receive vital hands-on
training, especially during the three-month in-company
training in leading advertising agencies, media, public
relations and marketing organisations. In addition,
students benefit from the industry’s professionals
who not only teach but also advise on IACT’s
course curriculum to ensure that it is up-to-date
and meets the industry’s requirements.
The depth of
knowledge and practical training received at IACT
are evident by the numerous academic achievements
of its students locally and internationally. In addition
to academic achievements, IACT students have also
received numerous awards in local and international
competitions such as Kancil Awards, AdWave and InterAd.
IACT is committed
to nurture its students and equip them with the requisite
attitudes, skills and knowledge to be the next generation
of dynamic leaders of the advertising and marketing
communications industry. |
